Arago's DSP buys ad space on websites and mobile apps around each of your locations. One shop, a national network or thirty clients, it's the same simple setup, and it works with the tools you already use.
One national campaign spreads your budget everywhere. Arago gives every location its own line item, with its own area, budget and ad.
Add locations by the hundred, paste them from a spreadsheet or import their zones as GeoJSON. Then change budgets, dates or ads across all of them in one action, and follow each one in the report.
A line item is a place, a budget and an ad. Whatever you need to run, you build it from that.
3 line items
A product launch in three cities.
120 line items
A weekend offer in every store.
30 clients
Every client's campaigns, from one account.
No lock-in and no black box. Arago buys on the open internet and works with the tools you already use.
Real-time bidding over OpenRTB, on websites and mobile apps.
Allow and block lists of sites and apps, set per line item.
Draw them in Map or import them as GeoJSON from your own tools.
Your ad server's pixels and scripts fire alongside ours, so you can check every number.
Measured with the IAB Open Measurement SDK, to the MRC standard of 50% visible for one second.
No contract and no minimum spend. You only fund your campaigns.
Here is what happens between someone opening a page and your ad appearing on it.
A news site, a recipe blog, a weather app. Anywhere on the open internet.
The site shares the context, the format, the city and the device. Never a name.
Is this view inside one of your zones, on a site you allow, within your budget?
Or passes, if the view doesn't match what you asked for. You never pay for views you don't want.
Before the page has even finished loading.
This happens billions of times a day, on the sites and apps your customers use.
Read the full explainer on real-time bidding →
Impressions, clicks, CTR, viewable CPM and spend, broken down per line item, creative and ad size while the campaign runs.
| Line item | Impressions | Clicks | CTR | Spend |
|---|---|---|---|---|
| Store 0142 · Paris | 466,700 | 3,790 | 0.81% | €1,120 |
| Store 0087 · Lyon | 350,850 | 2,560 | 0.73% | €842 |
| Store 0311 · Bordeaux | 254,600 | 1,980 | 0.78% | €611 |
| Store 0205 · Lille | 212,160 | 1,542 | 0.73% | €509 |
Start with one line item and grow to thousands, at your own pace.